Farms instead of agribusiness!

GAP 2013 - The future of our food is at stake!

A reform of the CAP is currently being discussed. The European institutions – the Commission, the Council, and the Parliament – still maintain that economic growth and the global competitiveness of the European food industry are paramount.

And that seems more important than providing people in Europe with healthy food, more important than the well-being of our planet.

For food sovereignty, we need a different agricultural policy.

Thousands of people and organizations in Europe are already working towards a Common Agricultural Policy (CAP) based on food sovereignty. You can get involved too. Our food and our future are at stake.

A film by Valentin Thurn

Fifty percent of all food is thrown away: every second head of lettuce, every second potato, and every fifth loaf of bread. Most of it ends up in the trash before it even reaches the consumer. And almost no one is aware of the extent of this waste.

Who turns food into waste? What are the consequences of global food waste for the climate? And for feeding seven billion people?

The film seeks answers from farmers, supermarket managers, garbage collectors, and chefs in Germany, Austria, Japan, France, Cameroon, Italy, and the United States. It also finds people who have developed a greater appreciation for our food and have created alternatives to stop waste.

Nobody likes throwing away food — “because others have nothing to eat,” say the younger generation, while the older generation still remembers the hunger during the war: “Back then, we were grateful for every crust of bread.” But we all participate in the great wasteful throwaway!

Valentin Thurn has uncovered the reality in our garbage bins. In the waste containers of wholesale markets, supermarkets, and those on our doorsteps. They contain masses of perfectly good food, some still in its original packaging, often not even past its expiration date. Over ten million tons of food are thrown away every year in Germany alone. And the amount is constantly increasing! Why do we throw away so much? In search of answers, Valentin Thurn speaks with supermarket employees and managers, bakers, wholesale market inspectors, government ministers, psychologists, farmers, and EU bureaucrats.

What he discovers is a system in which we all participate: Supermarkets offer their entire range of goods around the clock. Bread must be fresh on the shelves until late in the evening, and strawberries are available year-round. And everything must look perfect: A wilted lettuce leaf, a crack in a potato, or a dent in an apple, and the product is immediately discarded. Yogurt containers are thrown away two days before their best-before date. The fact that we waste half of our food has a devastating impact on the global climate.

The consequences are far-reaching, as the effects on the global climate are devastating. Agriculture consumes enormous amounts of energy, water, fertilizer, and pesticides, and rainforests are cleared for pastureland. More than a third of greenhouse gases are produced by agriculture. The food waste fermenting in landfills is also significant, as the resulting greenhouse gases have a decisive influence on global warming.

TASTE THE WASTE shows that a global rethink is taking place and that there are people who are confronting this madness with ingenuity and commitment.

Small steps that represent a great opportunity.

Good Food - Good Farming Campaign

Good food - Good agriculture - Your message to Brussels!

The reform of the EU's Common Agricultural Policy is entering its decisive phase. Get involved now! Take a photo and send your personal message for publication to photo@goodfoodmarch.eu
The Good Food Good Farming photo action, allows anyone to share their hopes for the future of Europe's agricultural policy. You can send a photo to the campaign at any time. (photo@goodfoodmarch.eu)

The messages will be communicated to decision-makers in Brussels at key points in the reform debate. The first 1000 were presented to all EU Agricultural Ministers, and many MEPs, in a book of citizen testimonials in summer 2012.

A newspaper is now being developed with the all the new images. This will be presented to MEPs in the coming weeks ahead of the final vote on CAP reform by EU Parliament's Committee on Agriculture in January 2013, and the full Plenary vote in March 2013.